Packaging Flaws! :)

In this world we can easily find imperfections everywhere, thus flaws can be spotted everywhere. Even if everything have been observed carefully there must be a flaw in everything because nothing is perfect. however there must surely be a way to cover and minimize the chance of spotting these flaws.

If someone does not carefully observe something they will definitely think that this thing or product is flawless. but if you look deeper into it you can spot the flaws. in our creative thinking class, our task is to go to supermarket and find some snack packagings with flaws and errors, in some way it is an easy task but at the same time it's not. we were given 45 minutes to observe in the supermarket and find these packagings.

BEEF PULLS NOODLES

After we observe many packagings, we need to choose a product that is less than 5 dollars that has obvious flaws. we need to buy it and bring it back to be observed deeper. we need to list down at least 10 flaws that you can find in the packaging. So our group chose to buy a beef pulled noodle or can also be called ramen :) the writings and the logos are mostly in chinese thus i do not really know what's written in the packaging because i don't understand chinese writings :( luckily my two other fellow teammates are able to translate and tell me about the meaning of each writings. we find that the chinese name of the product are not very relevant with the english version because it seems like the name of the product is directly translated just like google translator.

However... other than that it is very hard to find other flaws because the packaging looks perfect but we try as hard as possible to look for other flaws because there must definitely be a flaw in every packaging. and finally we come up with another obvious flaw which is the picture of the beef noodle bowl that's placed in the down middle part of the packaging. we feel that the picture is like a false advertisement because in the picture it is mainly about the beef inside a bowl. the noodle is somehow not very visible although the product is about beef pulled noodle. so we suggested to change the picture to emphasize more in the noodle itself rather than the beef.

next is the packaging shape flaw, the packaging is very tight so the noodle inside can break easily and once it breaks people will not buy it because they know that the noodle is broken due to the fact that the packaging is transparent. so we suggested to make a roomier packaging that is suitable for the noodles :) and there are many other more flaws that we found but the ones i mentioned are the ones that i found very obvious :) ADIOS...!